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13 DEADLY MISTAKES BUSINESSES MAKE WHILE HIRING A DIGITAL AG IBD

SANGEETA BUTANI
BLUEROSE PUBLISHERS
05 / 2024
9789362611420
Inglés

Sinopsis

Imagine this: A brand comes to an agency looking to turboácharge their digital marketing performance efforts and crushásky-high revenue goals in the process, only to leave theáengagement a few months later feeling frustrated andámisunderstood. Sound familiar?ItâÇÖs a scenario that plays out every day in the digital marketingáspace, and is one even the highest-rated agencies experience.áBut more often than not, it is caused by a few fundamentalámistakes that brands make when hiring and working with aádigital marketing agency.áWorking with hundred plus clients over the past ten years, as the Digital experts, an agency witháexperience in both international and local market have seen aáfair few of these mistakes play out - and learned the best waysábrands can combat them.áHere, we break down 13 of the mostácommon mistakes brands make when working with digital marketing agencies - from budget woes and miscommunicationáto ignoring the digital landscape and more - and how to avoidáthem to ensure your next engagement is a smashing success.á